Fox Valley Symphony Orchestra is a local non-profit organization. FVSO wanted to start fundraising in the spirit of Giving Tuesday to help keep the music alive in the community.
FVSO is a nonprofit organization that usually has the opportunity to fundraise via concerts and ticket sales. However, due to 2020, they were not able to have the same fundraising abilities. Our goal was to start a fundraising campaign leading up to Giving Tuesday to help push Giving Tuesday day-of fundraising, we started the fundraising campaign in October leading up to December 1st, 2020.
Usually, on Giving Tuesday, the feed is full of many companies calling to their community to help fundraise for local non-profits therefore, we wanted to start to ask and lean on the community for help before Giving Tuesday. We wanted to have the brand of FVSO be in front of the community, and have them keep us in mind during the entire fall and winter season!