Pfefferle

About:

NAI Pfefferle is a commercial real estate powerhouse with local expertise and global reach. With 45 years in business, 3 Wisconsin offices, and 20 licensed brokers – who bring more than four centuries of combined real estate experience – our local market expertise and presence are unmatched.

Social Media Mission:

  • Grow the NAI Pfefferle community/following
  • Promote the Pfefferle team’s culture, expertise, and community involvement
  • Educate page followers about NAI Pfefferle’s client success stories
  • Target a wider audience for new and current commercial property listings
Pfefferle

Challenge:

NAI Pfefferle’s target audience is anyone working/interested in the commercial real estate industry as well as clients/prospective clients. Our challenge was to showcase Pfefferle’s culture, expertise, and community involvement by creating and sharing organic content that relates to their business.

Deliverables:

  • Showcased company culture via employee spotlight and community involvement posts
  • 1,499 Published Posts (across all platforms)
  • Video campaigns on NAI Pfefferle client success stories and company culture
  • Awareness campaigns targeted at potential clients
  • Educational article promotion

Results:

  • NAI Pfefferle Net audience growth of 516 followers since services began (across all platforms)
  • 37,672 people reached through Facebook advertising
  • 300,595 Impressions since beginning BConnected services 13,929 total engagements

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