The Right Digital Marketing Mix
October 21, 2020
Below every good home is a solid foundation that supports the home for years. In digital marketing, that foundation is your strategy which should be diverse and sophisticated. The website is the home that sits on top of the foundation which needs to be mobile-ready, user friend and features fast page speed. The verticals in the strategy such as social media, blogging, and email marketing, etc.., are what direct people back to your website or home.
Digital Marketing In A Post Quarantine World
September 30, 2020
It’s a crazy world we’re living in, right? A lot has changed over the last six months. We’ve seen a global pandemic along with a 3-month quarantine, national social unrest, and many small, family-owned businesses are struggling to survive. We were forced to quickly adapt to the virus and what seemed like a global quarantine. Now, just months later, we’re adapting again to a post-quarantine world with COVID-19 still hanging around.
Meet Our Special Projects Supervisor
July 21, 2020
Abbey oversees projects brought to BConnected Content to help guide the client and BConnected team from the proposal of the project to the final project! Abbey graduated with a degree in photography from the Art Institute of Minnesota. In her free time, she enjoys spending time with those she cares most about.
Top Social Trends for Summer 2020
July 10, 2020
Account Leader Sara is back with some Summer 2020 tips and tricks to make your brand stand out this summer! If you don’t already post video content, now is a great time to start! Not familiar with Instagram stories and the many ways to connect with your audience through stories? We’re here to help.
Exciting News – We Moved!
June 24, 2020
BConnected has celebrated some major milestones in the last couple of months! One of the most exciting milestones is that BConnected celebrated its 9 year anniversary! As Brad stated in the announcement video, “We are so thankful for our wonderful clients, our awesome team members (both past and present!), and for the last nine amazing years!” It has truly been an amazing ride!
Consumer Behavior During COVID-19
May 13, 2020
We are all navigating the “new normal” together. We’re all feeling restless and anxious navigating this pandemic, waiting for a sense of normalcy to return. As part of the new normal, our consumers are spending more time at home than ever before, and consumer traffic online has increased exponentially. It is important to ensure your consumers are interacting with your social brand. Here are our top tips and tricks on how:
Going Live – What it can do for you!
April 29, 2020
The best way to provide for your audience members at any given time is to provide something of value, and now is not the time to stop. It is still key to continue contact and create awareness of your expertise and value to new or returning customers!
Welcome to THE FARM
March 5, 2020
An insider look at daily operations, #BC culture, and the continual learning-teaching-growing we instill every single day on our homestead. Why The Farm? Due to the phrase and one of our basic behaviors, “giving away the farm” we follow this servant leadership concept each day within the walls of BConnected.
Knowing Your Audience Drives BIG Results with Brown Bomber
February 27, 2020
With 988 new Page Likes, we’ve secured a winning strategy that focuses on getting to know your audience on social. This can be done by A/B testing of creative content, copy, advertisement types, + more. With Brown Bomber, retargeting was the ticket to gain a 63.5% audience growth increase, 65.8% audience impression increase, and a 78.4% increase in engagement.